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Viva Aztlán Festival
The First Viva Aztlán Festival was held in OCtober 1975. This event's aim was to bring awareness of Mexican culture to the Pilsen Latino Community. Local artists and performers displayed their talents within an entertaining, cheerful, informative, and an enriching event. The festival was enjoyed by thousands of participants regardless of age, race, ethinicity, creed, or gender. This event had given the Mexican Community a sense of accomplishment and ethnic pride.
Viva Aztlán is our annual festival which usually takes place during the Summer. We host both local and international musicians, performers, artists, artistans, local food vendors and most recently a collective art show. Viva Aztlán festival is free of cost and community oriented. But unlike other festivals, Viva Aztlán is alcohol and tabacco-free.
Viva Aztlán is our yearly fundraiser event; however your individual support is also appreciated.
Mission Statement
Viva Aztlán Festival.... The next step beyond the message: Connecting consumers, products, and media through one-stop marketing solution.
What is Viva Aztlán Festival Markering?
Viva Aztlán Festival is the non-traditional revenue marketing with a focused efford to uncover, create, and nurture non-traditional avenues to market goods and services through the use of intergrated marketing.
Viva Aztlán Festival Specializes in Entertainment:
• Event Marketing and Development
• Brand Development
• Sales Promotion
• Printing and graphic Design
Event Sponsorship Benefits
• Name recognition in advance media:
TV, Radio and Press
• Hospitality/ VIP tickets
• Auxiliary materials: posters, programs. tickets, flyers
• Main stage exposure
• Webite exposure
• Display area
• Oppportunity for artist endorsement
• Custom radio plans available
• Category exclusivity
National and Local Survey
The Hispanic population of the United States is estimated to have reached 50.0 millions - or 16.3 percent of the nation's total population- making Hispanics the nation's largest cultural segment. looking beyond 2010, growth projections reflec double-digit proportions for every ten-year period between 2000 and 2050.
Youth will represent the largest group. According to Census results, half of Latino are 26 years old and more than one-third are under 18 years old.
A record 12.7 million Mexican immigrants lived in the United States in 2008, a 17-fold increase since 1970. Mexicans now account for 32% of all immigrants living in this country.
Hispanic Population in Illinois 2,027,578 Hispanics as Percent of State Population and Mexican Origin (Percent of Hispanics) 78%
Event Sponsorship Benefits
• Name recognition in advance media: TV, Radio and Press
• Hospitality/ VIP tickets
• Auxiliary materials: posters, programs, tickets, and flyers
• Main stage exposure
• Website exposure
• Display area
• Opportunity for artist endorsement
• Custom radio plans available
• Category exclusivity
We are currently seeking people to participate in out cultural booths exhibition.
This entails setting up an exhibit to display the culture and heritage of a specific Latino county. We are looking for uniqueness and creavitity to visually show the richness of the culture.
Some examples to achieve this are....
What form of dance is specific to that country?
What are the specific arts and crafts unique to that country?
What are the different foods specific to that country?
What are the dialets of a language within that country?
Visually show and demostrate the people and customs through photography.
What are some of the unique festivals held within that country and what do they represent?
What is the landscape of that country like?
What is daily living like in that country?
These are just a few examples of how we will be able to demostrate to the public the diversity within the different Latino counties.
We are looking for the following countries to participate in the Latino cultural booths exhibition....
México Costa Rica
Guatemala Honduras
El Salvador Nicaraguas
Panamá Cuba
Puerto Rico Republica Dominicana
Argentina Bolivia
Brazil Chile
Colombia Ecuador
Paraguay Peru
Uruguay Venezuela
España Portugal
VENDOR FORM
The following requirement must be met:
Complete and submit application
Complete electrical requirements
Mail photo of booth or brief description of what you plan to display.
Review the minimum requirement for a vendor and prepare to meet those criterias, if selected to participate.
Submitting a vendor application does not guarantee entry into the festival. If accepted, a confirmarion notice and request for payment will send to you. Only money orders or cashier checks will be accepted for payment. All payments must be in by June 1, 2011.
* Please Note: The Casa Aztlán will be selling all carbonate beverages and water. We are looking for other kind of vendors only.
Non-Profit $100.00
Exhibits without tent$200.00
Exhibits with tent $300.00
Corporate Display $500.00
Proof of Insurance is Attaced (Yes or No) Need to purchase electricity (Yes or No)
For your application and paymeny please go to:
Casa Aztlán
Festival Viva Aztlán
1831 S Racine Ave
Chicago, IL 60608
312 666 5509 office
www.casaaztlan.org
Coordinator: Patricia Perez (312) 666-5509 ext. 122